Our Story

Gretel Lane started in 2017 as Shoezamm and Fourth Born merged to create our beautiful Clothing & Footwear Boutique in Roma! We are a family owned and run store with the help of some fabulous staff. Since opening in 2017, we have grown within our region as well as online, shipping Australia wide & Internationally.

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  • Linen Love

    Perfect all year round, for any season or occasion! Linen is our go to for everything. Shop our full range of linen here.

    All Linen 
  • The Sneaker Edit

    Pair them with anything and you are good to go! Sneakers complete every outfit and you can never have too many.

    All Sneakers 
  • Holiday Trading Co.

    A collection of our absolute favourite brands! Holiday, Brave + True, The Shanty Corp., Daisy Says & Talisman. Shop them all in one place.

    The Holiday Trading Collective